In early 2023, the Italian brand opens a new store at Norrmalmstorg 1 in Library. The brand thus changes the address and closes its existing store on Master Samuelsgatan 2. Stone Island was founded in 1982 in Ravarino, Italy and is today a well-known brand worldwide with its characteristic design and good quality.
“It is gratifying that Stone Island continues to invest in Library. Their new store at Norrmalmstorg complements the existing selection well and contributes to further strengthening Library as Stockholm's obvious destination for premium and luxury shopping, says Emanuel Westin, Head of Business Development Shop Hufvudstaden.
Over the last years, Stone Island – which has long been a popular brand for football fans – has grown its level of recognition through the meme 'Get the badge in' where fans attempt to show the iconic Stone Island badge in photographs taken of them.