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Carl Balcer, property director for Lidl in Sweden.

Carl Balcer, property director for Lidl in Sweden.

Image: Axel Ohlsson/Lidl

Lidl's Property Director on the Future Expansion Plans

Sweden Sweden — Plus article With inflation continuing to rise in Sweden, Lidl is especially in the limelight after it was the first among the food chains in Sweden to lower the prices of a number of items from the assortment. In an exclusive interview with Nordic Property News, property director Carl Balcer talks about how the chain works with its store concepts, how it has prepared for greater customer pressure and what they are looking for in terms of locations in their quest to expand in the Swedish grocery market.